Attention Wars

We’re in the middle of an Attention War – where big tech battle it out to win over our eyeballs. Our attention spans are considered a precious—and scarce—commodity. So what is the price of your attention? In this mini-series, we'll explore the psychology, design and impact of tech and social media on both ourselves and society. A new episode will be released every Friday for the next six weeks.

Video thumbnail: BrainCraft The Attention Economy Needs to Change. But How?

BrainCraft

The Attention Economy Needs to Change. But How?

So... Could you run Facebook better than Zuckerberg?

The Attention Economy Needs to Change. But How?

Video thumbnail: BrainCraft Your Emotions Are For Sale

BrainCraft

Your Emotions Are For Sale

The emerging monetization of your emotions.

Your Emotions Are For Sale

Video thumbnail: BrainCraft How One Company Redefined Social Norms

BrainCraft

How One Company Redefined Social Norms

Facebook's impact on society – how it's changed mass grief and other social norms.

How One Company Redefined Social Norms

Video thumbnail: BrainCraft The Psychological Tricks Keeping You Online

BrainCraft

The Psychological Tricks Keeping You Online

We take a look at persuasive design – and how good design persuades you every single day.

The Psychological Tricks Keeping You Online

Video thumbnail: BrainCraft Big Tech's Battle For Our Attention

BrainCraft

Big Tech's Battle For Our Attention

So, what's the price of your attention?

Big Tech's Battle For Our Attention

Video thumbnail: BrainCraft ATTENTION WARS | Trailer

BrainCraft

ATTENTION WARS | Trailer

We’re in the middle of an Attention War – where big tech battle it out to win us over.

ATTENTION WARS | Trailer